At the DG+ team retreat in Portland, Maine last fall, we embarked on a fun creative project that would force some of us to see the world in a new way: through analog photography.
You might wonder why this might even be necessary when the digital age offers us endless photos to scroll through Instagram and instantaneous results with smartphone cameras. However, traditional film photography, which provides no immediate gratification, can push us to see and experience the world in new ways.
The creative exercise began with a single prompt: “energy around you.” This could of course be interpreted in different ways, and it reinforces the unique outcomes of the exercise. Here’s how the exercise worked:
Step 1: Distribute Film Cameras
The first step is pretty obvious. Each team member received a reusable film camera with a roll of film at the beginning of our retreat. We selected the Ilford Sprite 35-II reusable camera due to its good reviews, cool looks, and ease of use. The best part is that it is not a disposable camera and can be reloaded for future use.
A pleasant surprise during this step was seeing some of the team load film for the first time into an analog camera. It can certainly be daunting at first because you don’t want to ruin a roll of film. The good news is that all of our rolls developed without any issues!
Step 2: Take Photos
This is where it all happens. Everyone could bring their cameras wherever they wanted, whether that be a work session, out for a stroll, or to an activity. It was up to each person to interpret “energy” the way they see it through the 36 available exposures.
Step 3: Gather the Film
At the end of the retreat, everyone submitted their completed roll of film for processing. We did this in bulk to reduce development time and any potential hiccups to everyone going to a film developer independently. There aren’t so many ways to develop film like there were a few decades ago, so we had to choose wisely. We used Samy’s Camera, a local chain in the Los Angeles area.
Step 4: Review the Results
This is the step we had been waiting for since the beginning. In our case, we wouldn’t reconvene to review the results until a few months after the retreat. This is the best part of film photography. You experience the joy of putting yourself back in time, disappointment at not exposing or framing a shot how you wanted, and intrigue at how others interpreted the exercise. Moreover, you remind yourself that everyone was on an even playing field with the same camera, the same time, and the same challenges.
Without further adieu, let’s look at the results together. Each DG+ team member selected some of their favorites and added a caption to provide further context. It is important to note that all photos shown below are direct scans from film negatives without any cropping, color grading, or other editing. ENJOY!